A Letter From a Friend

This is an email from a dear friend of mine, Janalea Rengifo.

Jordan,

I recently wrote an email to a close friend of mine.  We used to be roommates.  She was a customer of mine, & after years of seeing me pay all my bills without having a job, she cautiously decided to join the business as a distributor last summer.

See, I have been a ‘retired’ distributor for the majority of the last 5 years.  I was a twenty-something girl, having a rough time in my life.. actually the roughest time of my life– and my residuals from my business kept me afloat through my darkest hours.

I am clear I missed out on an incredible opportunity by NOT building my business over these last 5 years, but my business has been there for me anyway, my residuals growing without fail year after year, and I am eternally grateful that our company exists. 

You see, when the founder of our company had us look at our MLM Blueprint at the training event last month, I realized that I was blessed with an extremely positive entrepreneurial mindset- a solid MLM Blueprint- from a very young age.  I did not grow up with money, I didn’t particularly know of any Jordan Adler’s.  But I grew up inquisitive & curious, open minded & trusting of my own intuition & instincts, and what little exposure to Network Marketing I had in my early years was positive. (I could write a whole other email on that!)

Conversely, I suppose I had a rather negative Job Blueprint- watching my mother leave for ‘a good job’ at 530 in the morning, return late in the evening, & still struggle to make ends meet.

Anyway, here I am, a ‘retired’ Network Marketer living off of my residuals, searching for the meaning of life & all of that…  In truth, I attended the training event more to see my friends & all the amazing people involved with this company that I love.  And like many of you I suspect- I was taken by surprise with the fire that got lit under my metaphorical butt.  Yes, I am out of retirement!

Now, back to my good friend.  She has never been her own boss, instead she has worked hard all her life & has always been a huge asset to her employers.  It’s easy for her to work hard.  I have watched her do it through the years with amazement.  But I have also watched her frustration at never being able to really get ahead of the curve.. working hard for that year end bonus.  Staying in a job she no longer enjoys for years because of the promise of stock options.  Having dreams & goals and hoping to someday have the time and extra money to go after them.

So last summer she cautiously decided to upgrade from a wholesale customer to a distributor.  She is an extremely hard worker, but seems to come from a more traditional ‘job’ mindset.  Strong & positive JOB Blueprint, small & somewhat skeptical MLM Blueprint.  But she loves our product.  She knows me, she knows Jordan.  She knows the money we are making is real, & she knows we are not ‘scam artists’.

Yet the concept of paying a few hundred bucks to sign up as a rep is pretty foreign to her, something she is skeptical & wary of.  It took her a long time to decide to upgrade as a distributor, & not much happened after that.  But finding a way out of the rat race is one of her goals, & she’s ambitious… She even just decided to go back to school full time to get her business degree.  She is an amazing woman.

I know that she has almost everything it takes to be massively successful at building a Network Marketing business.  She knows how to work hard at a job, at school.  All that’s stopping her is her Mindset.  After that it’s only a matter of a little practice– building that muscle of working for yourself, not someone else.

I get an attitude when people question the value of buying a network marketing distributorship.  But I got even a little more for my dear friend, who has SEEN firsthand that value in this business.  I wrote her this email late one night, & Jordan thought it would be worth sharing:

OK, We gotta expand your mind a little in terms of value w/this thing compared to any other business opportunity.  This is a REAL business opportunity.  Something to be proud of, not shy about.  Something that you can be profitable your 1st month- vs YEARS before profitability with many, MOST business opportunities.

If you want to start any business, usually it is thousands of dollars (if not hundreds of thousands) in start up costs, lawyers fees, employee costs, insurance, you name it- & there is no one to blame or get support from if the market turns, or you make a costly mistake or have a fire or a break in.  My dad dealt with all of this & both he and my stepmom worked probably 50-80hrs/week EACH for 20yrs.  They ran & owned a successful restaurant for those 20 years (& never had vacation time)… & I bet they never netted what my check was last month after all their costs & paying their employees.

To buy into a franchise it is typically no less than $100k for smaller ones.. closer to a million for a McDonald’s… That is simply to have the RIGHT to put their Brand Name on it, the right to buy all that Brand’s materials & products.  Then you gotta pay for the building, employees, & everything else on top of that.  You are lucky even with a McDonald’s to see an ounce of profit in 5yrs- working very much full time.

Real estate- you pay lots of money just so you can take a test & get a license (by the way, I just googled it & it looks like it costs upwards of $1400 to take the test, get the license, join the associations & meet the other requirements to simply be allowed to be a real estate agent).  Then you’ll still need to go get hired, or do it on your own.. Even if you are hired you are typically responsible for finding your own clients, even advertising fees- your only benefit is being able to use the name ‘Remax’ or ‘Coldwell’ on your business card.  THAT is it.  

So you pay, you study, you pass the test, you apply for jobs, you buy leads or use your sweat to find clients, you show houses, you pay to place ads… ALL without seeing a dime back until you sell a house.  THEN the firm you work for takes a cut- for letting you have their name on your business card, & maybe a little cubicle office space- though there might be a fee for that as well!  

(And just a little reminder- when you DO sell that house, after you give a chunk to your boss, the money you make for all that hard work gets paid to you ONE time, then it’s up to you and only you to find that next sale.)

I am not disparaging the Real Estate profession, or small businesses, or franchise opportunities.  They are viable business models.  And if you LOVE doing it- if you are called to do it- then great.  But if your goal is financial independence so that you can go DO the things you dream of, then I am here to tell you there is a better way.

In any traditional business, you HAVE to go all in.  You don’t say ‘well… I’ll spend money on employees after I prove this is gonna make me money…’

I was thinking about the commonly made comment about ‘well how many people REALLY make any money..?’  It is the same as college in one sense.  College costs loads of money, with no guarantee that you will earn more money with a degree or without.  It costs loads of money with no guarantee you’ll even get your degree!.  It is up to you to make the most of it.

The path to a degree is all laid out for you.  If you take these classes, apply yourself, do the work, study, & show up- you will get your degree.  But some people pay all that money & they never show up.  Some drop out.  Some take 12yrs to get their degree because they keep getting distracted or move really slowly or life happens.  And some go crazy & get their degree in a year & a half.  Anybody with half a brain CAN do it.  But not all will.  

But would you ever blame Stanford if your friend dropped out?   Would you think Stanford was a scam?  Of course not.  Because you grew up conditioned to believe College had value.  And it does.  But it is up to you to get that value.  It isn’t automatically bestowed upon you the moment your parents write a check!

I know you are going to college to get your business degree.  And I am so proud of you.  But I have heard it and seen it time & again.. Most of the people I know with business degrees who are also in Network Marketing say the education they got about real-life business while they were building their network marketing business was 10x more valuable than what they learned in school.  Many go on to build successful traditional businesses as well as their MLM business.

To make money in this world you either gotta get a job, have some skill or talent that people pay you for, MAKE or invent something that people want to buy, have a chunk of money to start a business…OR have a chunk of money to Invest… 

Do you know Jordan has invested hundreds of thousands in GOOD investment opportunities that went nowhere?  He gave someone $50k or more for one.. coulda been a good deal but the company went under.  No scam, just the way business goes.  He invested in a nightclub idea that never took off.  No scam, just didn’t work out.  But he continues to invest, because the odds are one of these will take off big & he can afford to lose that kind of money, risk that much for higher gain, BECAUSE of his Network Marketing business.  Does $500 still sound ridiculous to start a business?? 

A traditional business is usually so cost prohibitive for most people, that you end up having to take out loans & the added expense of interest on top of that.  So even though it’s your own business, you are typically indebted for years to someone else.  In that sense you can be running your own traditional business without being your own boss.  You quit or get sick or want to take a vacation, you still are on the hook for a large sum of money & labor.  

This can be a ‘good’ thing though… because once you decide to go down that path, you kinda gotta see it through.  Harder to just Quit because you had a hard week or a hard month.. or like some of us- got a couple of NO’s.  I’d venture to say the majority of small business owners have a hard week- every week.

Go ask your dad approximately how much it cost him to get his business going.. to build a prototype for his idea… to pay the lawyers, apply for patents, etc etc etc…  & how much he has PROFITED.
The building materials for his prototype alone probably cost him more than starting your network marketing business!

We offer a viable business opportunity with a viable product at a good price.  You don’t have to have lawyers or insurance to set this business up.  It’s been done & is being done ongoingly for you at corporate.  You don’t have to develop web pages or training tools & run them by the FCC to make sure they are in compliance.  You don’t have to buy MILLIONS of dollars worth of the best equipment for manufacturing or take out a loan.
 
You don’t have to hire employees… instead you get to work WITH people to help them reach their goals as you work to reach yours… You don’t have to risk hiring an employee that steals from you, or wastes your time and money by not being productive.  You don’t have to pay unemployment insurance when you fire that deadbeat employee or worry about getting sued.  You don’t have to stock product.  And if you get sick or fall off the face of the earth- you won’t go bankrupt like you would if any of that infrastructure was your responsibility to get started.

If a new rep signs up day one they risk somewhere around $500 … To have a business for life if he or she wants it.  They have to sign up all of about 5 people & train them- to be in the clear & ready for pure profit.  And there is no cap on their earnings, sky is the limit.  

And icing on the cake?.. Your $500, and countless other things you do now that you are an independent business owner are a tax write off (people estimate approx a $2k tax savings their first year signing up as a 1099- which we are)

This is an INCREDIBLE income opportunity my friend.  Someday I hope you can really see that.  For someone educated or not, connected or not, with many resources or not– with basically just their earnest physical labor & almost no Risk, one can produce monthly income that rivals what huge highly successful businesses take years & years to do.  

But because you CAN quit without your life falling apart– it’s an easy thing for people to never really commit the heart & soul required to make anything flourish.

I hope this doesn’t sound like me on a soapbox.  I really do know a lot about business & a lot about network marketing.  I have helped start & run traditional businesses, started my own right out of high school, been involved in THIS kind of business for 12yrs, & coached/consulted for business owners across the spectrum when I led programs for a personal development company.  The biggest hurdle for you to be massively successful with the business will be for you to see the value as much as I do.  Typically you will meet and attract people with the same concerns you have.  So when you truly see how much immense value someone gets for under $1000… you will see the results show up in your business.

You meet someone that sincerely believes they don’t have the money.  I tell them they can have this diamond worth $10,000 if they can find $500.. and I bet 98 out of 100 people that didn’t think they had the money, will find the money.  Because they see the value in trading $500 for the opportunity to make $10,000.

What’s RIDICULOUS is how little I had to work for the money I make in SendOutCards.  I am grateful, and I know it is because of my rock solid belief in the VALUE of this business.

I’ve seen you work hard.  All you need is the right Mindset.  ‘Hard work’ in this business IS the work of retraining your mind!  You do that, while adding consistent effort– a fraction of the 40, 50, 60 hours you put in week after week at your jobs, I might add- you WILL reach your goals.  It is that simple.

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3 thoughts on “A Letter From a Friend

  1. Wonderful letter Jana, in twelve years you have indeed grown to be am impressive young woman. Good for you! Your message is strong, true and the story of your own, not borrowed from a friend. Very powerful!
    Jimmy B

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