New site, new Beach Blog!

For those of you who have subscribed to this blog or have been following us for years, THANK YOU!!  This site will no longer be updated with new blog posts, but instead will serve as a place for our archived articles.  Please check out the new look of our site at http://www.beachmoney.com and also resubscribe to the new blog on that site!

 

Thank you,

Megan Giammarco

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ADVICE FOR NEW DISTRIBUTORS:

EVERYONE THAT HAS EVER QUIT NETWORK MARKETING, QUIT ON A BAD DAY! When you sign up, your excitement is at an all-time high. For the first time in a while, you feel like you have something great to look forward to. You are motivated and encouraged. Your wildest dreams are going to come true. And then you talk to someone. It happens to everyone. What I want you to understand is that you will have ups and you will have downs. That’s the nature of building a business. If your personal confidence is already low and you talk to the first person on your list (if you even have a list) and they shoot you down, you’re done! I want to reassure you that virtually EVERYONE, including the five and six figure monthly earners, has experienced times when they felt like it’s not going to work. I don’t mean to be a “Debbie-Downer” here, but it’s important to know that you are not alone. REGARDLESS of what happens when you share your business with someone, it is no indication of what you are capable of. Learning to navigate the negative world we live in is more than half the battle. Keep in mind that there are millions of people out there that will love your product when approached. When you get hit with some negativity, it is not a gage as to whether you can have your dreams or not with your company. Just remember, EVERYONE THAT HAS EVER QUIT NETWORK MARKETING, QUIT ON A BAD DAY.  If you haven’t had a bad day yet, you will have one! And many, many more over your career! So here’s a philosophy for you to adopt right here and right now. NEVER QUIT ON A BAD DAY! This is one of the most important philosophies for you to adopt in your new business. If you can stay in action, you will have a good day and you’ll feel great about your business! Success in network marketing is a game of “stamina”. It’s not hard. It takes time, patience, and most of all, work. You will need to adopt the mindset that, “They are not going to pay my bills! I need to be responsible for my success and make my own decisions!” Do you realize that every single person that is living a dream lifestyle today did it because they had stamina, they didn’t quit and they refused to let other people determine whether they were going to continue or not? Remember, most people sign up not because of a polished presentation, but because they saw or heard something that touched or moved them. It is so true that “You can’t do it right to the wrong person and you can’t do it wrong to the right person!”

 MAKE A LIST

 It’s not as much about making a list as it is about your perspective when your list is short vs long. If you have a list of 10 people or even worse, you have no written list when you start, you are doomed. I’ll say it again, you are doomed. Why? Because after a few people tell you that you’ll never succeed, or “no one ever makes money at those things!” you’ll want to quit! I get it! I’ve felt it and so has every single successful person in our field! (Which means you are just like us) That also means you can do this! So how do you handle this?

 Get your list to at least 250 people. How? Go through your Facebook friend list and your smart phone list. Start WRITING DOWN the names of the people you know. It’s not good enough to have it on your computer. They must be written in a notebook. Why? Because they are easier to get to. Don’t filter your list. You may not contact everyone right away but at least put their names down. This will do wonders for you psychologically. If your list is 250 people, when 3 or 4 are negative it won’t blow you out of the water. Then, start getting updated contact info. This is a perfect reason for you to reach out and connect with each person. It’s a great first step. Simply email, call or FB inbox each person and tell them, “I’m updating my contact manager and I need to get your current address, phone #, email, etc.?” Do this with each person and fill your contact manager. Probably 90% of all new sign ups never make a long list. So by just doing this, you’ll put yourself in the top 10%. You have a much better chance of success with a long list because your brain won’t perceive that you are about to run out of people. By the way, statistics show that the average 21 year old knows 2000 people by their first name so you should have no problem coming up with a list of 250. If you’ll show 250 people the business, you’ll most likely have a booming business!

KEEP IT LIGHT AND EASY

 Most new people are so excited and nervous when they start. If you are nervous and excited this may work for you or against you! Some people do great with nervousness. It gives them energy and they channel that energy. Sometimes nervousness can be perceived as enthusiasm! Other people get frozen up with fear. So KEEP IT LIGHT AND EASY! Let the person you are showing your business to know that you are not attached to whether they do it or not. Let them know that you are having fun showing it and your only goal is to show it to them. It’s 100% up to them whether they want to take it to the next step or not. I say, “I think you’ll like this but don’t feel like you have to do it. Only do it if you are as excited about it as I am. It’s okay to say no.” This takes the pressure off them and gives them the space to really look and consider the options. Give them the space to sit back and really evaluate it. Let go of the outcome. Relax and allow the process to unfold. Your only job is to show them. Then let them tell you how they want to proceed. It’s okay to ask, “Do you want to do this with us?” after they have watched your presentation. I say to myself, “No big deal”. It’s no big deal if they do it and it’s no big deal if they don’t. (However, I am keenly aware that it could be a big deal if they do it, work it and stay in the game! They could become financially free and that is a BIG DEAL!)

IMPORTANT: Just because I keep it light and easy doesn’t mean I’m not passionate and enthusiastic about the business. I believe my product and business can change the trajectory of someone’s life. I do let them know that. I’m just not “attached” to the outcome and I like to give people the “space” to make a good decision that is right for them. I am also consistently persistent in my follow up. They will get periodic cards, emails and calls from me throughout the year. I want them to know that I’m still working the business when they are ready to go!

ONE STEP AT A TIME 

If you were to go into a dojo and tell the sensei that you want to know everything you need to know to become a third degree black belt do you think they would tell you? Do you think they would give you all the details? In fact, if they did tell you, you would be so overwhelmed you might even quit! They will give you one step at a time. First you’ll need to master your kicks and your punches. Then you’ll go on to get your first belt, etc. If I had heard all the things I would need to know to get my helicopter pilot’s license I may have gotten pretty overwhelmed! So I take it ONE STEP AT A TIME! I suggest you treat your business the same way. Ask your sponsor, “What’s the very first thing I need to do?”

“Okay, got it done! Now what’s the second thing?”

 So, when you train a new person help them to focus on ONE STEP AT A TIME!

  

IT’S ALL ABOUT TIMING!

 As a new person, you will be tempted to try and motivate people and get them moving. You must remember that sometimes it’s not the right time for them (even though they signed up!) I try and create opportunities for them to build like suggest we schedule a get-together at their home or office. Don’t take it too personally if they don’t do much. Remember we all experience the same things! I show my business about once per day for myself and for people in my group. I do one-on-ones, two-on-ones, small home parties, office meetings and I invite people to the events. I have found that about 3 out of 4 people I sign up don’t do much of anything. And do you know that every single top money earner in every single company deals with the same thing? You are no different! Years ago I gave up on trying to figure people out and trying to make them do the business. Remember, if they need you to do the business, then you will never have a very large team because you can only work with 3-5 people at a time. Each person must take responsibility for his/her own personal business! I just keep sharing and sponsoring until I find someone that is ready to go to work. I get them started and then get out of the way!

 

The purpose of this info is to help you to focus and navigate through the challenges you may face along the way. Anyone can learn the “how-to’s” of a business in a couple of hours. It’s the games we must play with our thinking when things get tough that make the difference. I think the #1 skill you must possess to achieve in this business is “Stamina”. You build your stamina by adopting a “no-tolerance-threshold” mindset. Don’t ever let crisis turn into ruin and don’t ever quit on a bad day. The day you sign up is always a happy day! You will have way more good times than not if you are sharing the business. By being around winners in the business and listening to the mentors who have gone before you, you can establish a level of energy that will keep you moving through the good times and the tough times.

 I can’t tell you it will be easy. But I will tell you it will be worth it! 

Telling the Story

Message from Paula Foeller:

“Hey Jordan, I have no idea if you will get this message. I just saw you on FB. I saw you at an event years ago at a Mastermind event. You were on stage and you told the story of how you wrote your story (in your journal). That you had put it (the journal) away because you were frustrated with it. Then years later you pulled it out after moving and read it. That everything you had written had happened in your life. I am sure that was about 5 or 6 years ago now. Well on the flight home I wrote my story. My husband had just left me. I was in an MLM but not making a lot at the time. I had no idea how I was going to support myself. I wrote about what it would feel like to be with a man who treated me right. I wrote about how my kids were. I wrote about what my business was doing. I cried as I wrote it. I wanted you to know that you were the person who set a whole course of events into action in my life. I am with a man who is exactly like I wrote about. My kids are doing amazing and are so happy in life. In the last 3 years I have made over $700,000 in personal income in my current MLM. I want you to know that your story changed my life and you have impacted the lives of my 3 children. Not only that, you have impacted the lives of every generation who will follow after me. Thank you. I only hope that this makes its way to you and not into your spam.
It’s funny a few days ago I wrote a new story. It occurred to me that I had accomplished everything in the original one. Don’t ever stop sharing your story. Every time you impact a person’s life, they in turn will impact others. My prayer for you is that what you gave away to me will be returned back to you 10 fold. I in turn will keep sharing it with others. I look forward to meeting you in person someday.”

I want to share a couple of things about this. Paula was compelled to write out her perfect life because of a STORY I told on stage at the MLM Mastermind Event. IF I HAD JUST TOLD THE GROUP WHAT TO DO, SHE PROBABLY WOULDN’T HAVE DONE IT. Because I shared my personal story and the impact it had on my life, she was moved to take action. The story was meaningful to me and many people in the crowd connected with it. She tried it out and created her own personal story that she shared with me in a post. Now I have shared that story with you.

The story is in Beach Money, Chapter 3. It’s called “It rained on my dreams that day”.
I was at a low point in my life. Nothing was working. I was feeling so depressed, discouraged and broken that I decided to walk the railroad tracks behind my rental on Mill Ave that I was living in. It was raining and cold. I wasn’t going to take any desperate action but was trying to figure things out.
I had remembered reading in some books the importance of writing out your perfect life as if it had already happened. I had never done this. The next day I took the day off work at the airline and I went to the Grand Canyon. I had never been there. The beauty of the canyon inspired me. (You get the idea. You can read the whole story in Beach Money).

When Paula heard me tell this story it moved her to want to do the same thing. The next day, she took the same action that I took. Just over 3 years later, her life and the life of her kids were transformed forever. Do you see how I’m stealing her story here? (With her permission). People remember stories.

Let’s talk about some of the components of a good story. You don’t need all of these things in a story to make it good. 2 or 3 of these components will create a great story.

1. Share the DRAMA.
2. Make it PERSONAL.
3. Stimulate all 5 SENSES.
4. ALIGN and CHALLENGE.
5. What’s THE POINT?
6. Use METAPHORS.
7. AMAZING but TRUE!
8. MEANINGFUL to you.
9. RELEVANT to the listener/reader.

I ask questions of myself like;
“Is this relevant?”
“What point am I trying to convey?”
“Can I give an example that will help people see something they may not have seen before?” (Metaphor)
“Am I emotionally moved by the story?”
“Am I stimulating the senses so that the listener/reader can EXPERIENCE what I experienced?”

HOW DO YOU CREATE YOUR OWN STORY?

I pulled a business card out of a box. I had no idea who the guy was. I know I had met him because I had his business card! His name was Mick Fetty and it was a pest control business card. I wrote in a greeting card to him:

“Mick, I have no idea who you are but I know we have met because I have your business card! I would love to reconnect with you when you have moment. Please give me a call sometime!
Jordan
My Phone #.”

I put my picture inside the card on the left panel.

About a week later he called me and said he remembered meeting me. He said I was in the lobby of the Embassy Suites Hotel on Rural Rd and the US60 in AZ. He said I was wearing a suit and talking to another guy. He came over and handed me his business card (over 3 years ago) and said, “Here’s my card. You might need this someday.” He then walked away. Well, we had a nice conversation 3 years after I sent him that greeting card, and 2 weeks after we spoke he became one of my representatives! I have used this story many times. Can you FEEL the leverage you create by creating stories and telling them?

Let’s go over each component and talk about specifics:

1. Share the DRAMA – People are riveted by drama!
“She has never experienced success in network marketing!”
“He was in 11 companies in 10 years and never signed up a single distributor!”
“She took the bus to work for 3 years because she couldn’t afford to fix her car!”

2. Make it PERSONAL
“I didn’t have the money to sign up, so I had a garage sale!”
“I sold my TV which was the best decision I have ever made!”
“I received a check and I knew that it would work!”
“My whole family told me no!” (There is drama in this one too!)

3. Stimulate all 5 SENSES (Venice Beach Story)
When I wrote this, my intention was to stimulate your senses so you could experience the FULL DRAMA of the moment:

If you haven’t been there, Venice Beach is quite a unique and unusual place. Last night at 5:30pm, something happened that had us speechless, moved and in awe. I’m not even sure I can describe it. As the sun was setting an intensely cold wind started wildly blowing the palm trees around. In moments the weather went from warm and calm to cold and windy. The strong, gusty wind was filling the cold air with dust from the beach. The sun was faded and orange as it made contact with the ocean. Two homeless men, one on a grand piano and another on a guitar soulfully and loudly played “Hallelujah.” The air was intense and electric. A crowd of about 500 people gathered around some sort of event on the boardwalk that had attracted four police cars and what seemed like the entire Venice Police Department. And as all of this was occurring, a loud helicopter hovered in a few hundred feet off the ground circling the whole event. We experienced the deepest feeling of life upon us as a mixture of music, weather, machine and humanity converged in a moment of intensity like neither of us had ever witnessed. We stopped and just looked at each other and said, “whoa . . . what was that?” I guess you had to be there!

 

4. ALIGN and CHALLENGE – I like to align myself with the listener or reader so that they know I am just like them. I have found people to be more engaged and related if they feel like I know them. I also like to challenge the listener/reader with new ideas or concepts.

“I felt discouraged and defeated. None of my friends were supportive of my decision.
Every business I started failed. I bounced 10 checks that week and was wondering if
I was going to lose my job. “

“I decided that the plan I had been working for over 10 years wasn’t working. The model that
I had been taught in high school and in college was a complete flop. I just began to study those people that had college degrees and had been working jobs for 40 years. Their lives were a financial mess.”

First, ALIGN with the reader/listener then CHALLENGE their way of thinking.

5. What’s the point? Ask yourself, “What message am I trying to convey?”

For example: My story needs to convey that A STORY IS THE BEST WAY TO GET MY MESSAGE ACROSS!

For the post, I wanted to do 2 things:

1. Convey that a story is the best way to get a message across.
2. Describe what components can help to make up a great story.

6. Use METAPHORS – Metaphors are examples that are similar in meaning.
A metaphor is a figure of speech that describes a subject by asserting that it is, on some point of comparison, the same as another otherwise unrelated object or subject.

“Your business grows like an oak tree grows. It starts as an acorn. And not all acorns germinate. If you sow enough seeds and the ground is fertile, a few will take root. Some will turn into giant oak trees and others will wither and die. With enough sowing, you may end up with a forest. You can count the acorns in a tree but you can’t count the trees in an acorn!”

7. AMAZING but TRUE! This one is similar to drama. When you experience something amazing, share it. People love “amazing but true” stories. The formula Ron Howard uses to determine if he is going to do a movie is an “amazing but true” formula. I heard him in an interview and he said he holds focus groups with young people that don’t know the true story he is thinking about directing.
If they tell him the story sounds too good to be true, then he directs it. If it’s not believable, then he feels like it will be dramatic enough to take on. (For example; Apollo 13 and Rush.) These stories seemed so unrealistic to the young people that didn’t know the real story yet they were true, Ron felt like they would make great movies. Amazing but true always makes for a good story!

8. MEANINGFUL to you!
If a story is meaningful to you then you’ll have passion for it. Passion is always a component of a great story. When something MOVES ME, I share it if it’s relevant to the person or people I want to share it with.

9. RELEVANT to the listener/reader: If I tell a group of young people that Network Marketing is a great vehicle to prepare for retirement, that’s not relevant to them. But if I tell them that Network Marketing is a great way of retiring before they hit the age of 26 years old so they don’t have to be in a rocking chair before they can enjoy life that may be more relevant! Consider your audience when you are telling a story!

I want to finish with a story. (SURPRISE!!)

I figured out a way to get people to lean forward before I tell a story. Do you want to hear it? Seriously, would you like to hear how to get people to stop what they are doing so they are fully engaged in your story? You will not even believe what I’m going to tell you. It will blow you away. You’ve never heard anything like it. Ready?

Ha ha.

“I DON’T HAVE AN UPLINE OR ANYONE TO HELP ME. WHAT SHOULD I DO?”

One of the most common complaints I hear from distributors is, “I want to build the business but my up-line quit!” The excuse that so many people give is, “I don’t have an up-line so how can I succeed?”

Let’s start here:

1. Most successful people in network marketing have up-lines that quit the business, so if you want to succeed, you are in good company.

2. Many times, having a strong up-line serves as a detriment because the down-line tends to lean on the up-line for support and is never required to develop the leadership skills necessary to build a strong team.

3. Your up-line’s responsibility ends once they get you started. Their only job is to sign you up and point you in the right direction. If you expect your up-line to build your business for you, then you most likely will flounder in the business.

4. You have EVERYTHING you need to build the business.

I’m going to give you one of the greatest gifts an up-line can give you in the business. I am going to give you the power to build your business without an up-line. I am declaring you self-sufficient and giving you full permission to build your business without a strong up-line. If you have a strong up-line, that’s just great. But, not only do you not need a strong up-line, having one could work to your detriment. It’s time to take 100% responsibility and not blame your up-line for your lack of success. If you wait on your up-line to help you, you could be waiting for a long time. If you don’t need your up-line (which you don’t), then you’ll go to work today to build your business.

If you believe that a strong up-line is essential to building a team, then you need become the strong up-line to your down-line that you believe you are missing. Rather than blaming your up-line, take responsibility for your down-line! Again, most people that have built large incomes in network marketing, do not have an active up-line.

You are in entrepreneur. Nowhere in the leadership books does it say, “For you to be successful, you must make someone else responsible for your success.” I’m giving you permission to take 100% responsibility for your business and your success.

You may be asking;

“Yeah, but who do I do 3 way calls with?”

A: You do 3 way calls with your down-line when they need help introducing the business to new people.

“Yeah but, who will do 3 way calls with me?”

A: If you need a 3 way call, you can pull in a cross line team member or someone further up in your success line, but if there is no one to do it, then get resourceful! Do anything to build additional credibility. Videos and audio recordings can accomplish the same thing as a 3 way call.

My sponsor in my last company wore polyester leisure suits and white patent leather shoes. He was a great guy but not my idea of instant credibility. I had never signed up a single distributor in any network marketing company in my life. So what I did was attend as many events as possible and I always sat in the front row. I introduced myself and my guests to the speakers as if I knew them. I kept doing this until I had my own credibility built up.

I’m going to say it again, YOU DO NOT NEED AN ACTIVE UPLINE TO BUILD A SUCCESSFUL BUSINESS. Everyone has access to the same info. There is 10 times more information and resources available to build the business than you could ever need. Please, please, please, stop blaming your up-line for your lack of success. “If it is to be, it’s up to me!!” YOU become a conduit for disseminating the essential information to those you are sharing the business with and those in your down-line.

If you came to me and said, “My up-line quit and I don’t have anyone to help me.” Please be prepared for my answer. No disrespect intended here, but when you do that I hear,”whaa whah, waaa whaah waaaaa wha!”

My answer to you will be:

1. Are you showing the business every day?
2. Are you reading at least 30 minutes a day from a personal development book?
3. Have you unplugged your TV set or at the very least limited your TV time to 1 hour a week?
4. Is your calendar FULL of appointments?
5. Are you promoting each event to the people in your circle of influence?

Let’s say for purposes of example that you have the strongest up-line available in the marketplace today. Do you realize that they are so busy working with so many people they probably wouldn’t have much time to help you personally? What does a strong up-line do? They have weekly conference calls for you to plug into and they give you permission to build the business without their help. Now let’s say you have an active up-line that has very little going on in their business. They may not be much help because they have had little to no success! They may be there but they aren’t a great example. An active and successful up-line is doing live events every weekend. They are signing up new distributors and helping them get started. They are promoting the next big event. Rarely, will they have time to work with you individually on a daily basis. Do you see the key here to getting things going is to go to work each day building the business until you have a growing team of distributors?

I’ve had people say, “Jordan, if you were my sponsor I would be killing this!” By the way, this is the same as saying, “My sponsor is a loser and if I had a sponsor that helped me I would be doing great in the business!” Here’s the reality, I speak with my personally sponsored distributors about once or twice a month. And when we talk, guess what I tell them?? I tell them what I’m telling you. Set appointments. Fill your calendar. Show them the product. Invite them to listen in on the calls and come to events. I tell them to take 100% responsibility for their business.

Most people are “part-timers” or “sometimers” in the business. Most people don’t have the commitment or interest in helping the people they bring in. That’s just the way it is. It has NOTHING to do with your company or you as their down-line. People are people. I’m just being straight with you. If you want a residual income that will pay you for years, you’ll need to make things happen and not depend on the person or people that brought you in. This condition exists in all companies with all up-lines. You are not the exception. You are the rule. Most people do not have an active up-line. What I’m saying without saying, “suck it up”, is “suck it up!”

The kiss of death in your business is waiting for someone to help you. The way you get good at the business is by doing it and not by waiting. The more you do it, the better you get. As you grow a team and you have more and more active members, you’ll have opportunities to do three way calls with your down-line but don’t wait for your up-line to help you. Any time you find yourself waiting to build the business because you don’t have anyone to help you, then you might as well just hang it up. It’s YOUR business.

Official Beach Money™ Fan Club Page!

Attention Facebookers! “Like” our official Beach Money™ Fan page at http://www.facebook.com/beachmoneyclub! Become a member of our Beach Money™ Club by using the email sign-up on the fan page. Be the first to know out the launch date of the much anticipated Beach Money™ Vol. 2, learn about exciting events coming to your area, and get invited to join our exclusive Kiva.org Beach Money™ lending team! Check it out today!

The Mountain Doesn’t Care!

THE MOUNTAIN DOESN’T CARE!

Back my early days of flying hang gliders I adopted a saying, “The mountain doesn’t care”, after a friend of mine crashed his glider and almost died. He had been flying for years and was beginning to feel invincible. He tried to launch off the mountain with a tailwind, which is nearly impossible. He went into an immediate stall and crashed on the side of the mountain. He had to be airlifted off the mountain and fortunately he survived, at the cost of sustaining severe injuries.
“The mountain doesn’t care.” It’s a mountain and there are certain laws you must follow to fly safely. Each pilot gets treated equally by the mountain. Continue reading

BELIEF IS THE KEY

As cliché as it sounds, you will not pay the price until you have belief at a level of knowing. You won’t risk the time, money or ridicule until you no longer have doubt. In the early 1900’s if you asked 1000 people, “Is it possible to fly?” how many would say, “yes!” Probably two and they would be hauled off in straight-jackets! Today, if you asked 1000 people “is it possible to fly?” only about two would say it’s not possible and THEY would be considered crazy! Yet between 1900 and 1903, Orville and Wilbur decided it was possible. If you have seen the films, you know that they risked DEATH and WORLD-WIDE RIDICULE! But because they knew it was possible, they were willing to take the chances. If they did not believe it, they would not have done the work!

When I ask the question, “Why don’t more people make $100,000 per month in network marketing?”, the answer is simple and clear. Most people don’t believe it’s possible so they don’t do the work. It’s not as simple as just trying it for a couple of years. Look what the Wright brothers went through! Interestingly, millions of people have made $100,000 a month in our modern society (it’s only $1.2 million per year). Yet, if you ask 1000 people “Is it possible to make $100,000 a month?” only about 20 or 30 will say yes. Then, if followed up with the question, “Is it possible for YOU to make $100,000 a month?”, only about 2 out of 1000 will say yes. Therein lies the problem. This is the #1 reason why more people don’t do it. How can you attract others when you don’t believe it yourself? 

HOW TO GET PEOPLE TO WORK AND NOT QUIT:

1. Be the strongest example of a “builder” in your organization. You set the pace. Your people will do what you do.

2. You really will never get your people to work. You’ll want to find the right people, get them started, then see them at the events! If they are your friends, just stay in touch.

3. Events are the only thing I have ever seen that will keep people from quitting the business. If you are not there, there is a good chance your team will not be there. Be there and encourage your team to be there. It’s your best shot at success.

To this day, I have NEVER met a leader in MLM that can get their people to work and not quit. I have seen people at all levels quit for a variety of reasons. People quit things and a few see the job through. All you can do is be what you want your organization to become. Set the example and stay the course.